Hey there, Change-Seeker.

I’m Dana. The coach behind your next bold move.
If you’re here, you’re likely at a pivot point…
Maybe you’re seeking something more, something radically different.
I get it. I’ve been there. 
And I’m here to guide you from fear to freedom, and from self-doubt to self-love.
But first, here’s a little bit about my story…

 

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My Corporate-to-Coaching Journey


I cut my teeth in the corporate world, hustling with the Chamber of Commerce elite. I broke sales records, garnered praise, and established myself as a businesswoman, all while sipping my morning latte. 


But honey, life had bigger plans for me.

Life Happens. So Does Reinvention.


After grappling with devastating personal losses, navigating the murky waters of addiction in the family, and conquering health battles that would bring anyone to their knees…


I didn’t just survive. I redefined. 


I turned my pain into power. 


And that’s why I’m here today.

Food for the Soul & Body


In 2016, I co-founded a multi-million dollar food company called Cali’Flour Foods. 


It was my testament to the transformative power of holistic health, of nourishing every fiber of your being.


I sold the company in 2017 and pursued my calling as a life coach.

Why Work With Me?


Beyond the badge of Certified Master Life Coach, I lead with passion, intuition, and vision. 


I’m the pulse behind the Women of Vision Chico Chapter, and was named Chico’s Entrepreneur of 2017-2018.


I have had the honor of coaching many survivors through the trauma of the Campfire, the deadliest and most destructive wildfire in California history.


And I sprinkled some of my magic globally, hosting masterclasses from Paris to Amsterdam, even whisking people away for an intimate, soulful Italian retreat.

I’ve been featured in CNBC, Parent Magazine, Chico’s Entreprenista, and Chico News & Review
I’m available for speaking events, workshops, and media appearances. To book me, contact my team here.

Ready to level up in life? You deserve the best version of you.

GET IN THE KNOW

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